An article in the Wall Street Journal recently took more than 700 words to tell us modern Japanese women have bigger tits than a generation ago and that this has been turned into a marketing phenomenon called ‘bon-kyu-bon’ or big-small-big. Think 36-23-36

Frankly I think a couple of pictures would have done the job better and we wouldn’t have had to read through all the designer brand and product name name-dropping. ie Mr Thing from trendy bra manufacturer says women in their 20s wear bras two sizes bigger than their mothers used to. And guess who’s donuts are responsible for the change.

Throughout the roll-call of brands the author completely forgot to mention plastic surgery and it’s rapidly growing popularity. Oh well, here are some pictures of two Japanese lovelies comparing each others bon-kyu-bon. Big or small I think you find them a lot more interesting than the WSJ.